When last we met (many, many moons ago), our talk about passive and active media led to quite a lot of attention. I got record-high viewership totals. My blog got bandied about on the interwebz like a rain-slicked football at a Pop Warner football game. For a split second, I even began to trend. It was heady to receive this attention, and it brought in a lot of work, hence my absence on ye ol’ blogosphere.

I did receive a few questions about it all, naturally. People were genuinely interested in talking about some of the more detailed aspects of my missive, which generally fell into the following categories.

• Can you talk about the franchises you worked on in the past? Alas no.
• Will you give me writing lessons? If you’re willing to pay.
• Are you trying to imitate Abe Lincoln? You tell me.

So I decided to give you guys a peek into what I mean about the usage of storytelling between platforms. Let’s look at this from a franchise perspective so that the themes are congruent, the characters are similar, and it’s reasonably well known enough for a broad audience to understand.

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